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Published March 10, 2025
K-Pop Business & Industry
LE SSERAFIM's Rising Popularity and the Q3 Report Breakdown
If you’ve been following K-pop trends lately, you might have heard about Luminate’s latest Q3 report. For those unfamiliar, Luminate is known for tracking the success of musical acts globally, much like what you’d see in popular chart discussions on X (formerly Twitter). Their quarterly report outlines the most influential artists worldwide — and guess what? LE SSERAFIM is making waves!
LE SSERAFIM’s Impressive Ranking
LE SSERAFIM ranked 66th with a score of 72, making them the highest-ranking K-pop group in the Q3 report.
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(Images via Instagram/@hyunah_aa, @bigbadboii)
This achievement is huge, especially since it reflects influence in the U.S. market. Stray Kids followed closely at rank 84, with NewJeans, ITZY, and (G)I-DLE also earning spots in the Top 250. BLACKPINK’s Lisa and TXT (Tomorrow X Together) also made the cut, showing just how much K-pop is dominating globally.
How Are These Rankings Calculated?
Luminate uses an Artist Influence Index that considers several factors:
Streaming footprint (30%)
Social media footprint (15%)
Artist awareness (25%)
Public appeal (15%)
Engagement score (15%)
This unique scoring system means that artists can excel in different ways yet achieve similar overall rankings. For example, TXT ranked highly due to strong engagement and public perception, even though their awareness score was lower.
Why This Achievement Matters
Seeing LE SSERAFIM rank so highly is exciting, especially with their plans to expand further into North America. It feels like this has been part of their strategy all along, and based on their growing presence, it’s likely to pay off.
With their talent, dedication, and growing influence, LE SSERAFIM’s future looks incredibly promising. Fans can look forward to more amazing music, memorable performances, and exciting milestones ahead. Stay tuned — the journey is just getting started!
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